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Steal This Look: Gold Sparkle New Year’s Eve

Whether you’re going all out for New Year’s Eve or planning a more low-key night, you’ll still need the perfect look to ring in 2017. And we have it! Amanda Rodriguez, our artist in residence, created a lust-worthy, yet sophisticated bronze-gold look that takes the classic smoky eye to a NYE-worthy level.

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Perversión Mascara De Pestañas


Heavy Metal

Midnight Cowboy

$410 - $430



All Nighter



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Steal This Look: Rockstar New Year’s Eve

Practically every New Year’s Eve look is some version of a black smoky eye. And we’re not knocking it; we’ll always stand by our smoky addiction. BUT don’t you want to ring in 2017 with a bang?

We say go full-on Rockstar. And we have the perfect sparkly purple look for you to accomplish that. Amanda Rodriguez, our artist in residence, will show you all the steps to steal this look.

Bloggers Do New Year's Eve | Val Mercado

New Year’s Eve is approaching fast! Ready for it? If you’re still struggling to decide what look you’re going for and where you’re celebrating, we’re here to help. We’ve partnered with a few bloggers to bring you the ultimate guide to their city and their go-to look for the big night.

First up: Val Mercado (@val.mercado) from Los Angeles who knows how to add plenty of edge to Hollywood glamour.

To get her #UDAllNighter NYE look, Val used:

All Nighter Liquid Foundation
Naked Skin Weightless Complete Coverage Concealer
Original Eyeshadow Primer Potion
Eyeshadow in Blunt (light golden bronze shimmer)
Eyeshadow in Oil Slick (matte black with silver micro-glitter)
Razor Sharp Water-Resistant Longwear Liquid Eyeliner in Perversion (blackest black)
Revolution High-Color Lipgloss in 69 (bright red)
All Nighter Long Lasting Makeup Setting Spray

If you’re planning on ringing in the New Year in L.A., Val recommends:
1 – Inviting your closest friends over for a New Year’s Eve countdown party; this is an intimate and relaxing way to welcome 2017.
2 – A nighttime picnic at Venice Beach; whether you’re with your significant other or maybe your best friend, a cozy picnic under the stars is the perfect way to ring in the new year.
3 – Fireworks at Santa Monica Pier; it’s a fantastic place to catch the fireworks—especially if you happen to be at the top of the famed Ferris wheel.
4 – Drinks aboard the Queen Mary in Long Beach; live jazz and a spectacular view—can you ask for anything more?
5 – Countdown 2016 in San Bernardino. For those who love electronic music, tickets to this two-day extravaganza is a must.

Bloggers Get Naked Using Our OG Naked Palette

There are all kinds of ways to get Naked, and we have proof. We had six inspirational, super-talented beauty bloggers come out to our UDHQ Content Lab to show us—step by step—how they achieve their favorite Naked looks.

First up in the lineup? Our original Naked palette—the one that revolutionized neutrals forever. From a graphic cat eye to a SFW Naked look, these bloggers take the palette’s bronze shades to a whole new level.

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